James Victore is a man of action. He believes that knowing about jazz and wine and auto-racing can make you a better designer. That graphic design is about experiences and stories and using your hands. That the best designs punch you in the gut – or, at the very least, stop you in your tracks.
With the release of the new book, Victore or, Who Died and Made You Boss? (Abrams, $40), which collects 25 years of his work in a hefty volume designed by Paul Sahre and introduced by Michael Bierut, the name and the striking body of work should now finally go hand in hand.
On paper, Victore’s designs feel like muscle cars with a coiled charge concealed just beneath the surface. In person, he exudes a similar kinetic spark – affably skimming from topic to topic, as we talk about art (“Franz Kline’s work really blows my skirt up”), work (“I can’t pay attention to everything at once”), and life (“Ask for more. Always. Ask for more time, ask for more creativity, ask for more money”). Interview with The 99 Percent.